WATCH VIDEOĪamir Khan uses Google to promote Talaash?Īamir Khan is famous for his out-of-the-box film promotion ideas. It's a known fact that he does detailed research to give that extremely perfect shot everytime! So, just like always, actor Aamir Khan took special care of his character inspector Shekhawat in his upcoming film Talaash. VIDEO: Aamir Khan goes for night patrolling with cops In a bid to promote the film, he will meet crime and investigative journalists across the country.

The actor, who is known as Bollywood’s marketing genius, always has new tricks up his sleeve.Īs he gears up for his next film, Talaash, where he plays a cop investigating a mysterious case, he has come up with something that’s in keeping with his character. READ MOREĪamir Khan to meet crime, investigative journalists across IndiaĮxpect Aamir Khan to do things that are out of the ordinary. We've chosen the latter option,' said Kagti. We had two choices - either we made ourselves heard louder than these biggies, which was impossible or we spoke in a much quieter tone than our competition. All these three are big extravagantly-hyped films. 'We are sandwiched between Jab Tak Hai Jaan and Son Of Sardaar on one Friday and Khiladi 786 on the next Friday. Director Reema Kagti says it was deliberate.

Low-key publicity for Talaash was deliberate: Reema KagtiĪamir Khan is known for extensive and innovative marketing of his films but his forthcoming movie Talaash, releasing on Friday, was being under-promoted until last week. He was recently seen on TV series CID and also made other appearances for the film. The film is being made at a modest budget of Rs 40 crores and has already recovered all its revenues from its satellite sales of the same amount, which is one of the highest ever.Įven the 47-year-old actor is leaving no stone unturned for the promotion of the film. Trade is very excited as it is very strong for non holiday Friday,' a spokesperson said. 'Talaash is the most anticipated film of the season. Talaash, also starring Kareena Kapoor and Rani Mukerji, is Khan's huge release after 3 Idiots in 2009 and wife Kiran Rao's directorial debut Dhobi Ghat last year.Īfter his last three hits - 3 Idiots, Ghajini and Taare Zameen Par - released on Christmas, Talaash will get a work-day release (November 30) across 2400 screens in India. Bollywood superstar Aamir Khan, who is known for releasing his much-awaited films during the holiday season, is betting on a work-day Friday for the opening of his upcoming thriller Talaash.

Talaash movie 2012 release date